[Linda M]

i am talking about a buiness that isn't on the level of McDonads. Something small, like a doggy daycare, or a coffeehouse (not starbucks) . this is more something community level. And would i be infringing on their *idea* legally? or is it an ethical issue?

[Alan T]

Franchises offer a proven marketing system and their success rate as advertised by them is much, much higher. Starting your own business without a brand name can be difficult but "you" are in control and pay no royalties. Almost all businesses are copyable as long as you do not use copyrighted materials, logos or brand names or obvious variations of registered brands. Read "Blue Ocean Strategy" by Kim and visit my free non-profit website www.wmeu.org to get my contact information as I love to mentor and help new business owners.

[d00ney]

The main disadvantage of franchises is that they can be expensive.The advantage is that they work, and banks like them.As far as I can see there is no problem in mimicking a franchise operation, provided you do not let people think you are that operation. In other words the operation has to be seen to be independent. A good name gives a flying start. Many people buy a franchise rather than taking the time to build up their own goodwill.

[yolandanichole]

There is a perception that you receive great support by going with a franchise as a new business owner versus starting your own. The level of support varies by franchisor though (from full-on training to regional marketing to nothing at all) so if this is something you are considering definitely interview the franchisor, check out the paperwork, and interview other franchisees. If you do plan to venture off on your own and want to start the next "Best Friends Pet Resort & Salon" without buying in as a franchisee, make sure you do not infringe on any trademarks, copywrited material, etc. And anyway, try to put your own flavor in it so that it is yours and not an imitation. Otherwise, I don't think you would be infringing on their idea legally or morally. There seems to be nothing truly unique in this world nowadays.

[MySista]

People usually will buy a franchise because the system is already set up for them. All they need to do after paying for the business is to get the training and open the doors. You could start a doggy-day care on your own or even a coffee house. It would require a lot of research. You would also have to make sure you do not have any patented ideas worked into your own.