From time to time we like to post news articles related to fast food franchises. Here is a news article about Jared: The Power Story (Fast Company Magazine)
What's more interesting, that Subway offers seven sandwiches that are under six grams of fat or that those sandwiches helped a guy with a 60-inch waist get off the fast track to heart attack station? Answer: The story of Jared, of course. In this installment of Made to Stick, Dan Heath explains how stories about triumph over adversity make for better brand messages than ... math. Watch and then ...
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