For more than 20 years, Blue Chip Cookies has been delighting customers with
premium gourmet cookies that are made fresh daily, from scratch, using the
finest ingredients. And now, we're expanding the fabulous Blue Chip Cookies
brand to include a variety of tempting product options. Delicious gourmet
coffee; gourmet ice cream; gelato and sorbet are now being served to augment our
In addition, we are offering The Blue Chip Cookies franchise in two dynamic
investment options: single unit, start-up stores, or multi-unit area development
opportunities. Our franchise management team will work with you to create an
investment that fits your financial needs and goals. The �Blue Chip� in our name
cleverly conveys both our mainstay product and high standards. No detail is
overlooked; from the upscale ambience and appearance of our stores, to our
exceptional food offerings, to our superior customer service, excellence is the
driving force behind all aspects of the Blue Chip operation. Our commitment to
excellence goes beyond freshness and flavor � our cookies, and all of the
delectable foods we serve, contain no preservatives or Trans fats.
On the Rise
According to the National Restaurant Association, restaurant industry sales
should reach a record $511 billion in 2006! And there�s even better news for
Blue Chip Cookies franchisees. Industry analyst, Nicole Miller, has identified
�premium� as an overriding theme in all consumer categories, including
restaurants. Miller further explains, �Premium doesn�t mean expensive or luxury,
but rather the small pleasures that get consumers to aspire to your brand,
whether it involves coffee or quick, casual dining.� And that�s exactly what
Blue Chip Cookies is all about.
Moreover, the market for cookies is not only set to grow, that growth will be
fueled by the demand for premium and indulgent products. Bearing this out, in
2005 supermarket cookie sales lagged while bakery cookie sales rose 12 percent.
Clearly, more consumers are interested in fresh baked cookies!
Ice cream is universally loved, so it�s not surprising that the North
American ice cream industry generates about $20 billion each year. And specialty
coffee continues its skyrocketing appeal in the $22 billion coffee industry.
A Focus On Quality...A Dedication To Excellence
Every Blue Chip Cookies store reflects our focus on quality. Our store design
features a distinctive blue and white color scheme, which conveys a smart,
contemporary ambience. The Blue Chip Cookies logo, which resembles a seal of
excellence, is prominently featured. Consistent with our standards, all Blue
Chip Cookies facilities are impeccably clean and customers receive service of
the highest caliber.
The Beauty of Blue Chip Cookies is that we have a variety of models to choose
from depending on your location, your budget, your customers and your space
size. We have models for indoor malls with 500-700 square feet; models for
outdoor/strip malls; and a stand alone model featuring 1,000 or more square
Blue Chip Cookies will be offering a limited number of franchises to
individuals who meet our qualifications. We're looking for people who have
strong connections within their communities, and also possess a combination of
solid "people," communications, and problem-solving skills. You should have a
high energy level coupled with the ability to manage the day-to-day operations
of a retail business. You must have both the ability and desire to follow a
system. Basic business skills, including bookkeeping and human resources are
Blue Chip Cookies� superior quality, proprietary products have been
developed, refined and time-tested for more than 20 years. We�ve arrived at a
customer pleasing mix of some of the hottest commodities in today�s restaurant
industry. And now we�re offering you the opportunity to become a part of it.