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Learn About Gelato di Roma Franchises
Gelato di Roma Creamery is the brainchild of Allie T. Mallad, an entrepreneur
whose recent formula for success has everyone exploring the finer points of a
favorite comfort food�Italian ice cream, or gelato. Allie's operational
expertise coupled with his entrepreneurial passion and marketing savvy,
eventually gave rise to the Gelato di Roma concept.
A hands-on approach to corporate franchise management has proven to be a giant
winner for the company, and the quality presentation of over 50 freshly made
gelato flavors is the "magic" behind the company's success.
Gelato is Italian ice cream. It has a richer flavor and thicker texture than
regular ice cream because it includes more solids, no preservatives and less
air. Since the air content is only about 45% (versus 100% in regular ice cream)
and the fat about 7% (versus 16% in regular ice cream), the product is denser
and the flavors more concentrated. Gelato di Roma offers 51 flavors (all made on
premises with 100% natural ingredients and no preservations), including a line
of intensely flavorful fruit sorbets. Gelato di Roma also offers signature
pizzas and newly introduced oven-baked subs�a natural fit for the consumer as
well as an operationally perfect match for the business model.
The ice cream business is a $20 billion industry and the pizza industry is even
bigger at about $30 billion per year. We have a specific and unique strategy to
distinguish ourselves in the competitive marketplace. We are the only concept
that has taken both industries to a higher level with the creation of "Pizzalato."
This term truly explains our concept. It refers to dinner and dessert�or pizza
and gelato. Our tagline is "Dinner with Us is Desert On us!" With our signature
Pizzalato, customers will always leave our restaurants with a free pint of
gelato or sorbet. It's a terrific idea that started as a promotion and is now an
effective form of branding for Gelato di Roma.
Best Gelato Concept
We own the unique liquid proprietary base that is used to make our gelato.
Without it, a gelato company loses control of two of the three fundamental
stages of developing a premium gelato: quality ingredients and unequaled
richness. At Gelato di Roma, our research and development team maintains the
highest quality standards for our gelato and sorbet, and is responsible for the
ongoing refinement and development of our proprietary recipes. The team works
closely with approved dairies and chemists to insure that our combination of
natural ingredients guarantee superior product for the consumer.
Gelato di Roma Authentic Italian Creamery's mission statement is to be a
world-class franchisor while introducing the American consumer to the premium,
incredible taste of gelato. To achieve this goal we are innovative in our
approach to business. We work as a team, providing attention to detail but never
losing sight of the larger picture.
At Gelato di Roma we recognize the need to provide leadership in all areas and
are committed to assisting our franchisees in their success.
Our area developers and seasoned brokers assist franchisees in reviewing prime
real estate and demographics to ensure that you are set up to succeed. Whether
it's a strip center, stand alone, or non-traditional location, we are
experienced in knowing what works.
As a new franchisee, we know that your budget is not unlimited. Once you've
signed your lease, the clock starts ticking. We can guide you in the
construction process in areas of architectural design, contractor relationships,
operational flow and overall project management. The focus is ensuring that your
location opens as quickly as possible.
With our extensive knowledge of the pizza and gelato industries, we know what
equipment is needed to run an efficient operation. We can assist you in choosing
an equipment package that will meet your needs both operationally and
One of the most important criteria for operating any successful business is a
comprehensive marketing plan. We will assist you in ordering your grand opening
package that includes interior signage, danglers, menu board, gelato flavor
tags, uniforms and local store print advertising. Once your store opens, we can
also guide you in developing ongoing marketing campaigns and establishing
community and vendor relationships that will bring more awareness to your
Depending on prior restaurant experience, every franchisee must receive 3-6
weeks training at one of our training centers. Not only do you receive valuable
operations manuals, but in-store, hands-on experience that is crucial to running
a store. Your training will completely address food ordering and inventory
management, profit and loss, POS instruction, gelato production, food safety
guidelines, quality control, human resources and marketing plans.
Why Choose Gelato di Roma?
- Over 30 Award-Winning Flavors of Freshly-Made Gelato: 2-Time Award-Winner
at the Los Angeles County Fair
- Two Businesses Under One Roof�Untapped gelato concept with signature
pizzas, oven-baked subs, salads, wings, breads
- Hot Opportunity�We are the largest gelato franchise in the United States
with a concept that is extremely popular around the world. This is a
ground-floor opportunity with building momentum
- Established Systems�Proven, step-by-step methods of operation take the
guesswork out of running your business, leaving you more time to focus on
growing your business Developing a Future
- At Gelato di Roma, a local Area Developer (AD) supports each franchisee.
ADs recruit fellow franchisees, support them during lease negotiation and
construction, and then monitor their ongoing store activities.
- Franchisee and Area Development opportunities are available throughout 40
states. Master licenses are also available internationally.
- As a franchise owner, you will be able to start your business with
established marketing and operations systems, an accepted brand name and
trademark, national purchasing power and extensive training programs.
- Gelato di Roma is a franchise company that truly provides the
organization, experience, and support for attaining the entrepreneurial
formula for success.
- In addition to the many benefits behind this opportunity, you do not need
any prior experience in the areas of gelato or pizza. This is a business that
requires management and personnel skills. You can take advantage of the years
of experience Gelato di Roma and its staff have acquired in the gelato and
Please note: The Franchise Guide may or may not represent Gelato di Roma franchise. By clicking the "Submit" button you acknowledge that your local Franchise Consultant may or may not represent Gelato di Roma franchise. You will be contacted by an experienced Franchise Consultant that will discuss which franchise is right for you.